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Design-Cantina-Why-WordPress

12 Reasons Why WordPress is the Single Most Powerful Platform for Your Business Website

By Cathy Craycraft / March 16, 2019 / Comments Off on 12 Reasons Why WordPress is the Single Most Powerful Platform for Your Business Website

Your website is the first point of contact the world has with your business. It needs to tell your brand story in such a compelling way that moving to the next level of contact is irresistible. Your site can be an absolute work of art, but if the audience you’re after never finds it, or…

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Design-Cantina-WBENC

Design Cantina is a certified Women’s Business Enterprise

By Cathy Craycraft / February 15, 2019 / Comments Off on Design Cantina is a certified Women’s Business Enterprise

Having faced the same hurdles as so many female creatives in an industry that can still only claim that about 12% of creative directors are women, being recognized as a woman-owned business is HUGE! Reasons to work with a woman-owned business extend far beyond the notion of “equality” that the trailblazers who came before us (thankfully)…

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Bow and arrow

Brand Identity: Love at First Sight

By Cathy Craycraft / February 11, 2019 / Comments Off on Brand Identity: Love at First Sight

Branding is the single most important thing a company ever does from a marketing standpoint. Just as we size up another person’s looks, brand identity shapes our perception of a company at first glance. Not just another pretty face. A symbol or wordmark can communicate what type of product or service a brand provides, while…

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